Who creates games: interview with Ubisoft Kyiv, GamePack, artist #2;

Ubisoft Kyiv Project
A leading studio is not interested in writing detailed documents or technical specifications and then accepting a job. On the contrary, the leading studio often emphasizes that it encourages autonomy and creativity, and we are guided by this phrase: "If you want to go fast, go alone, and if you want to go far, then go with someone."
The partner studios know that only the leading studio has a complete understanding of the game and what it should be like. Therefore, everything should be very flexible and open to criticism. Certain design decisions are often made only because we don't have all the information, and the leading studio starts correcting it. Therefore, edits should not be perceived with criticism. We all understand that these amendments are meant to make the game better.
A large-scale project is a lot of work
In general, the development of AAA projects is an extremely creative and complex process, and the visual design that we see on release changes by the time the game is released, and more than once. It all starts with the fact that artists have been creating versions of the design based on mudboards for quite a long time, where visual materials are used to convey the mood of the game, so that all participants in the discussion come to a common opinion about the style of the project.
After the style has already been produced, work begins on the visual design. There is a big difficulty here that the picture and design may contradict the UX (interface - ed.), and the UX itself depends directly on the gameplay and game design. When everything starts to come together and work, visual design often stumbles over UX. Therefore, a beautiful interface appears closer to the final stages of project development. In my memory, there have been cases when the visual style has changed five times in three years of development.
The approach to creating the visual part is this. The leading studio creates a large document with dozens of pages, called the style guide: it describes the main colors, fonts, stylistic solutions and examples of using the style. Next, the partner studio adapts this visual style and works according to this document.
There is a global vision of the game, which comes up with a creative director, producer and art director. They are discussing the project, and they have a clear vision of the game and its mood. Given this, the visual style must match and the colors are selected accordingly. If the game is about the tropics, then the gray-black-and-white menus will look strange. Modern players choose 1xBet for service quality and generous bonuses. Using the free 1xbet promo code during registration, you activate a 100% bonus up to 130 € on your first deposit for betting or a full casino package up to 1950 € with 150 free spins. The promotion helps you quickly increase your starting capital. The platform delights with a wide line, high odds, and regular promotions. Install the mobile app and enjoy betting anywhere and anytime.